Top 10 Print Media Websites – October 2012
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Telecom Websites – October 2012
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 TV Websites – October 2012
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
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B2B Publishers Finding More Digital Revenue
Fully 12% of total revenue for publishers (the vast majority of whom publish magazines) is digital revenue, finds [download page] survey results released in November 2012 by Godengo+Texterity, which...
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7 in 10 Consumers Prefer “Helpful, Friendly” Salespeople Over Automated...
However efficient the automated sales process might be, 7 in 10 global adults (with Americans right on that average) would rather interact with helpful, friendly customer service (meaning live people)...
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Amazon Making Inroads Into Netflix-Dominated Alternative TV Market
While Netflix remains the dominant provider of paid alternative TV services, Amazon Instant Video is gaining traction with consumers, according to survey results released in November by ChangeWave...
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Data Dive: Mobile’s Influence This Holiday Season (Update)
The holiday season is picking up steam, and studies continue to point to a significant role for mobile devices in the shopping process. Anywhere between half and four-fifths of smartphone owners plan...
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Consumers Feel Duped By Sponsored Video Ads, Facebook Sponsored Stories
A majority of online adults find advertising that appears as content (so-called “native ads”) to be misleading, according to survey results released in November 2012 by MediaBrix. They feel most...
View ArticleTop 10 Social Networking Websites & Forums – October 2012
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Real Estate Websites – October 2012
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Video, Multimedia Websites – October 2012
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 at Domestic Film Box Office, Weekend of Nov. 2-4, 2012
Content in Rentrak Theatrical box office updates is produced and/or compiled by Rentrak Corporation and its Box Office Essentials theatrical box office data collection and analytical service.
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Retail CMOs Bullish: Holiday Comp Store Sales To Grow By 3.7%
Retail CMOs expect a healthy 3.7% increase in holiday comparable store sales, according to BDO USA survey results released in November. That’s a significant jump from last year’s forecasted growth of...
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Telecom Tops List of Fastest-Growing Global Ad Spenders
The telecom sector led all industries in global ad spending growth for the first half (H1) of 2012, according to new publicly-released data from Nielsen. The sector increased spending by 7.9% over H1...
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Marketers Get Involved In Innovation; Some Turn To Social Media For Ideas
There are 3 areas or business units that are most often involved in bringing innovative ideas to market, finds the Economist Intelligence Unit [pdf], in a November study produced in partnership with...
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Premium Content Publishers Favored Over Facebook For Brand-Focused Ad Campaigns
Agencies and marketers rate premium content publishers higher than Facebook for brand-focused advertising, according to [pdf] the Online Publishers Association (OPA), in survey results released...
View ArticleTop 10 Network Television Programs, Week of Oct 15, 2012
Nielsen. Viewing estimates on this page include Live viewing and DVR playback on the Same Day, defined as 3am-3am. Ratings are the percentage of TV homes in the U.S. tuned into television.
View ArticleTop 10 Cable Television Programs, Week of Oct 15, 2012
Nielsen. Viewing estimates on this page include Live viewing and DVR playback on the Same Day, defined as 3am-3am. Ratings are the percentage of TV homes in the U.S. tuned into television.
View ArticleTop 10 Broadcast TV Engagement, Week of Oct 22-28, 2012
Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average...
View ArticleTop 10 Cable TV Engagement, Week of Oct 22-28, 2012
Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average...
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