Three-quarters of internet users across 50 markets around the world report watching traditional TV on a daily basis, compared to one-quarter who report watching video on a digital device with that frequency, according to results from a TNS survey of more than 55,000 internet users around the world. The US results largely hewed to the global average, with three-quarters watching TV daily compared to 24% watching video daily on a PC, laptop, tablet or mobile. (more…)
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Global Internet Users 3 Times More Likely to Watch TV Daily Than Online Video Content
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