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Smartphone Penetration Tops 65% of the US Mobile Market in Q4 2013

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comScore-Smartphone-Share-of-Mobile-Subscriber-Market-Oct2011-Dec2013-Feb2014Smartphone penetration reached 65.2% of the US mobile subscriber market during the 3-month average ending in December (Q4), according to new figures from comScore, up 2.2% points from 63% on average during Q3 and more than 11% points from the same time frame a year earlier. Android and Apple consolidated their leading positions in the smartphone market over the course of the year, growing from a combined 89.7% share in Q4 2012 to 93.2% in Q4 2013. (more…)


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