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US Tablet Ownership Update, January 2014

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Pew-Tablet-Adoption-Trends-US-Adults-Jan201444% of US online consumers owned tablets as of December 2013, up 6 points from a year earlier, according to new Consumer Electronics Association (CEA) estimates. For its part, the Pew Research Center’s Internet & American Life Project says that 42% of US adults now own a tablet, citing results from a survey [pdf] conducted early this month. That represents an 8-point increase from 34% of adults just 4 months ago. The Pew study takes a closer look at the demographics of tablet owners. (more…)


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