The online marketing services support industry contains a vast array of players, but Borrell Associates, in an October 2012 report has generalized them down to a more accessible list, and has estimated that 51.7% of North American small and medium size business (SMB) online marketing service dollars are spent on the web presence category. This represents $202 billion in spending in 2012, and includes such services as website design and management, hosting, and social media management. (more…)
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