During Q3, 1 in 4 E-Commerce Website Visits Came From A Smartphone or Tablet

During the third quarter of the year, smartphones (10.1%) and tablets (14.7%) combined to account for roughly one-quarter of visits to e-commerce websites, according to the latest quarterly e-commerce report [download page] from Monetate. That’s a substantially higher portion than in prior quarters for the subset of e-commerce sites included in the report: during the year-earlier period, for example, roughly 18.6% of e-commerce traffic came from the devices. Over the past year, visit share from tablets has grown considerably faster than from smartphones. (more…)