B2B Execs’ Perspectives on CX Problem Areas and Opportunities

The vast majority (86%) of B2B marketers and executives see customer experience (CX) as extremely critical to an organization’s growth, and almost 6 in 10 report being highly focused on CX, according to a new study [download page] conducted by Regalix. While that might be the case, there are certain customer areas that appear in need of improvement. (more…)