Mobile Now Two-Thirds of Facebook’s Ad Revenues

Source: Facebook [pdf]

Notes: Facebook’s advertising revenues grew by 64% year-over-year in Q3 to almost $3 billion, of which mobile comprised 66% share, up from 49% share a year ago. Some 64% of Facebook’s 1.35 billion monthly active users accessed the site daily, translating to 864 million daily active users (DAUs). Roughly 81% of those were mobile DAUs. (more…)