The accolades keep coming in for email marketing. At various times this year, surveys have found both US and global marketers rating it the most effective digital marketing tactic and the one that delivers the best ROI. Now, a new survey report [download page] from Ascend2 and its Research Partners finds email again rated the most effective type of digital marketing – and the least difficult to execute. (more…)
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Marketers Continue to Rate Email the Most Effective Digital Marketing Tactic
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