Video Content Marketers Enthusiastic About Channel’s Effectiveness

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Clik here to view.Virtually all video content marketers believe that the channel is becoming a more important form of marketing and sales content, and 7 in 10 feel that it is better than other content types at producing desired results or conversions, per results from a study [download page] conducted by Demand Metric and sponsored by Vidyard. Survey respondents – half of whom are B2B-focused – are investing more in video content and claiming better results. (more…)